English Blog

English Blog

Numerical blog: the latest insights to digital marketing and online advertising.

Tags: Social Marketing, Social Media & Social Ads By Chantal India, on 16 May 2018

The practical guide to travel marketing: the best social media channels and trends

When was the last time you went more than a few hours without checking your phone for notifications? Whether it's a message from Whatsapp, our favorite brand’s latest tweet or breaking news from our favorite digital newspaper, we always want to make ...Read more

Tags: Social Media & Social Ads, Digital Marketing By Laia Cardona, on 25 Apr 2018

Engagement. What is it and how does it work?

"Engagement" is one of those magic words that marketers repeat over and over. It’s what we get in return for the work we invest in our campaigns or social networks. In the world of digital marketing, it seems that if you do not achieve engagement, yo...Read more

Tags: Social Marketing, Social Media & Social Ads By Laia Cardona, on 08 Sep 2016

15 free marketing tools and techniques for Instagram advertising

What would become of us digital marketers without our free marketing tools and techniques? They take some of the weight of our shoulders, help us to organize ourselves, to do the best we can with the brands we are managing and generally make our live...Read more

Tags: Social Marketing, Social Media & Social Ads By Laia Cardona, on 19 Aug 2016

The complete guide to advertising on Snapchat: tips and examples

Snapchat is here and here to stay. More and more marketers are launching advertising strategies for Snapchat. If your brand is primarily targeted at a young audience, you most likely have quite a lot to gain by joining them, but this app is so differ...Read more

Tags: Social Marketing, Social Media & Social Ads By Laia Cardona, on 12 Aug 2016

10 signs that a social marketer is crazy about their job

Social marketers are a little… intense when it comes to their job. Social networks fascinate and marvel us, and sometimes we can become slightly obsessed. If you have ever worked in this area, you will probably identify with a few of these 10 signs t...Read more

Tags: Social Media & Social Ads By Laia Cardona, on 10 Aug 2016

What is Snapchat and why is it so successful among young people?

If you work in digital marketing, you are sure to have heard of Snapchat by now. This app has been on the market for about 5 years now, and it has been gaining more and more popularity in recent times, especially among the younger generations. Part i...Read more

Tags: Social Marketing, Social Media & Social Ads By Berta Ventura, on 05 Aug 2016

Get more mobile app installs using social ads

Did you know that 2016 is the year of the outbreak of mobile apps? More and more brands everyday are opting for including mobile apps in their digital marketing strategies. A good design and user experience are key to conquer a user’s smartphone, but...Read more

Tags: Social Media & Social Ads By Nerea Boada, on 08 Apr 2016

5 strategies to generate quality leads on social networks

Do you use social networks as part of your marketing strategy? The fact is, even nowadays, these channels have a certain “bad reputation” amongst digital marketers for the difficulty in measuring their ROI. The problem is that many companies use soci...Read more

Tags: Twitter, Social Media & Social Ads By Helena Sáenz (Autora invitada), on 07 Dec 2015

5 innovative ideas to start your surveys on Twitter

The types of Tweets like "RT(retweet) or FAV(favorite)" and are long gone. Until now, the options to do a survey on Twitter were limited: you had to write down the answers one by one, the followers had to choose between two actions, to vote or resort...Read more

Tags: Twitter, Social Media & Social Ads By Nerea Boada, on 02 Dec 2015

Choosing the most appropriate social networks for your brand

Have you launched online marketing in every conceivable social network at once, without stopping to think about which interest you? Have you lost time (and money) in a social network that does not give you benefits? It is a common mistake, but as a m...Read more