When was the last time you went more than a few hours without checking your phone for notifications? Whether it's a message from Whatsapp, our favorite brand’s latest tweet or breaking news from our favorite digital newspaper, we always want to make sure we are not missing out on a single thing that’s going out there in that big, wide world.
What would become of us digital marketers without our free marketing tools and techniques? They take some of the weight of our shoulders, help us to organize ourselves, to do the best we can with the brands we are managing and generally make our lives a lot easier. In this blog we have talked before about free marketing tools and techniques for Facebook, Twitter and Content, but today let’s talk about another essential social network: Instagram.
Social marketers are a little… intense when it comes to their job. Social networks fascinate and marvel us, and sometimes we can become slightly obsessed. If you have ever worked in this area, you will probably identify with a few of these 10 signs that happen when a social marketer is crazy about their job.
Did you know that 2016 is the year of the outbreak of mobile apps? More and more brands everyday are opting for including mobile apps in their digital marketing strategies. A good design and user experience are key to conquer a user’s smartphone, but creating an awesome app is only half the job done: you also need to have a great promotion plan up your sleeve to make it known.
Darwin already said it: the only species that are likely to grow and prosper are those who are able to adapt to their environment, and the ecosystem of marketing is no exception. Today it is more important than ever for marketers to keep up with new trends, technologies, strategies and campaign methods, especially in the online environment. Marketing directors, adapt yourself or nobody will understand you!
Conversion Lift, the new Twitter tool for marketers! Good news for those who use Twitter Ads: the network has been made available to advertisers their new tool, Conversion Lift, which provides information in much greater detail on the real effect of ads on Twitter.
A few years ago, many people were still reluctant to buy online, arguing that they were afraid to use their credit card online. But according to the results of the Study of Online Confidence, it seems that fear is a thing of the past: 96% of Spaniards are confident or more to shop online than they were 5 years ago. Therefore, here I will list 9 Reasons why consumers are no longer afraid to buy online.
It's getting cold, winter seasonal foods are appearing in supermarkets, and at Cyberclick we have launched the prediction of the 5 digital marketing trends for 2016. Do not forget to take them into account in your future marketing plans!
To make errors is only human, but when it comes to the image and the results of your brand, a mistake in your online marketing strategy can be very expensive. So today we will tell you 5 digital marketing blunders that you shouldn’t commit.