English Blog

English Blog

Numerical blog: the latest insights to digital marketing and online advertising.

Tags: SEO & SEM By Laia Cardona, on 03 Jul 2019

SEM. What is search engine marketing?

What is search engine marketing? Definition, basic concepts and how you can use this to help your company. Read more

Tags: SEO & SEM, Google By Marta Canadell, on 03 Apr 2019

14 ways to optimize your website with Google Analytics

An attractive, optimized and generally well-done website is indispensable in any marketing strategy. Driving traffic to your own website gives you full control over the process, and helps you move your users through the conversion funnel.Read more

Tags: Display, Online Marketing & Digital Marketing, SEO & SEM, Digital Advertising, Google By Marta Canadell, on 20 Jul 2017

5 hacks to boost your Quality Score

Aiming to improve your SEM results? If there’s one essential factor to optimise your account, it’s your Quality Score. This score is the one element that can save your site from ending up in the abandoned landscape of google’s page 2.Read more

Tags: SEO & SEM By Marta Canadell, on 27 Mar 2017

Google AdWords’ new interface is on its way!

2017 comes bearing big news for all SEM experts: Google AdWords’ new interface. For marketers everywhere, this launch has the power to change our strategies and search engine marketing results for the better, so be sure to be ready for it! Keep readi...Read more

Tags: SEO & SEM, Content Marketing By Laia Cardona, on 13 Mar 2017

Content Marketing for SEO

Two common tendencies in digital marketing are, with out doubt, SEO and Content Marketing. Content marketing primarily aims to generate leads, i.e. convert anonymous visits into people with "names" or at least an email address you can contact.Read more

Tags: SEO & SEM By Marta Canadell, on 13 Feb 2017

SEO & SEM: What is the difference and how to use them together

Both SEO and SEM are to basic essentials in any digital marketing strategy, but are also two acronyms that can be quite confusing: which is best for my brand, and how can I use them together?Read more

Tags: SEO & SEM By Chantal India, on 25 Jan 2017

What is SEO, how search engines work and why its so important

Today we are going to take a short look at an essential that cannot be missing in your online strategy: SEO.Read more

Tags: SEO & SEM By Laia Cardona, on 09 Aug 2016

International positioning through SEO

Wading out into the waters of international markets is a big step for any brand.Read more

Tags: SEO & SEM By Cyberclick, on 17 Feb 2016

7 tips to increase traffic to your website

You don’t need magic wands or fabulous spells to become known in the digital world, but you do need to analyze each action you take in depth, in order to determine what generates recognition and what doesn’t. This is why I would like to give you 7 ti...Read more