Marketing for Black Friday and Cyber Monday

Posted by Cyberclick Team on Nov 22, 2017 1:00:00 PM

Black Friday and Cyber Monday bring with them a wave of consumerism.

For shoppers, it's an early christmas treat. The shopping craze days have grown as customers share their experiences on social media.

For marketers, these days pose digital marketing opportunities that you wouldn’t want to miss. Black Friday and Cyber Monday are discount days brought to us by the United States, celebrated every last friday of November. Really, it’s the retail world waking you up for christmas, making sure you don’t forget to buy all their lovely products for your family, your friends, and probably even your friends of friends too. 

So make sure to save the dates, because they’re just around the corner; with Black Friday taking place friday the 24th of November and Cyber Monday the 27th of November 2017.

Tags: Online Sales

6 strategies to attract and retain clients

Posted by David Tomas on Aug 23, 2017 2:00:00 PM

Attracting and retaining clients to create long term relationships is one of the best strategies you can use to guarantee the longevity of your brand and company. In order to achieve this, customer service is key. Sam Walton, founder of Wal-Mart, said it himself: “the goal as a company is to have customer service that is not just the best, but legendary”.

Tags: Online Marketing & Digital Marketing, Online Sales

Lead Scoring to generate qualified leads

Posted by David Tomas on Aug 11, 2016 2:00:00 PM

Leads are Inbound Marketing’s very reason of existence… but as any good marketer will know, not all leads are created the same way. Some contacts have very high, short term possibilities of conversions, others will only make you waste your time.

But how to tell one from the other? Very simple: you need to have a good lead scoring strategy to generate qualified leads. So today I would like to tell you exactly what this technique is, what you need to get it functioning and how to set up your own lead qualification system.

Tags: Inbound Marketing, Online Sales

Identifying potential online sales amongst qualified leads

Posted by David Tomas on Aug 8, 2016 2:00:00 PM

If you want to increase your product’s or service’s online sales, inbound marketing is your ally. As I am sure you already know, this strategy consists in attracting users using content: ebooks, podcasts, videos, etc. and then taking care of those contacts until they convert into onlines sales for your brand.

Tags: Inbound Marketing, Online Sales

How a CRM will improve your sales process

Posted by Laia Cardona on Jul 15, 2016 1:28:07 PM

In the first moments of a company, most of the founders only have one worry: to start selling and obtaining benefits in any way. When you have only a handful of customers, keeping your sales process under control is relatively simple. But as the company grows, managing a growing mass of leads in different stages of the buying process becomes increasingly complex. If you want to sell more and more effectively, you need to optimize the process. And for that, you need a CRM.

Tags: Online Sales

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