One of the clearest examples of how cutting edge technology can be applied in marketing is the use of customer location. Practically any company can take advantage of this to become more visible online and impact potential customers with greater prec... Read more
Marketing Blog
Cyberclick's marketing blog offers the latest insights into digital marketing and online advertising, with a focus on numerical data, insider knowledge, and emerging trends.
Beacons are changing the marketing landscape. These devices allow you to combine retail marketing and digital marketing to deliver customized messages to users based on their location. Read more
Consumer feedback is a major key to business success. How many times have you gone to a restaurant or purchased a product, because a family member or friend recommended it to you? Believe it or not, that right there is marketing—more precisely, refer... Read more
Remarketing is becoming an increasingly popular advertising strategy. It is the process of targeting individuals who have already engaged with your brand, with the aim of increasing conversion rates and improving lead generation. This makes it a high... Read more
A benchmark is an essential tool in any marketer's arsenal because it accurately assesses a company's position in the industry and identifies ideas for improvement. Read more
Is your digital marketing team already working with a CRM database? If not, you may be missing out on opportunities to engage more efficiently with customers and close more sales. Read more
Chatbot marketing is an increasingly popular digital marketing strategy that can help you facilitate customer communication and improve you customer service levels. It involves using chat programs to automatically generate conversations with potentia... Read more
For marketers, values are essential. Misleading strategies only erode customer trust and damage long-term relationships. Read more
2021 is coming to an end, and it's time to start thinking about marketing trends for 2022 and creating your plans for the year ahead. Read more
November 26th is an important day for marketing: Black Friday 2021. Are you ready for it? Read more