English Blog

English Blog

Numerical blog: the latest insights to digital marketing and online advertising.

Tags: Digital Marketing By Jessica Bubenheim, on 05 Jun 2019

How to start an effective digital marketing plan

A digital marketing plan is an essential map to achieve the objectives of your brand. It is, therefore, a tool with which all marketing teams have to work day by day. But just making a plan does not guarantee the results we seek.Read more

Tags: Content Marketing, Digital Marketing By Jessica Bubenheim, on 17 Apr 2019

3 approaches to influence with content marketing

Whether in everyday life or in marketing, the power to influence is in demand. But what really influences people? The content marketing method has it's influence through aligning content to a specific buyer persona. This content - whether designed fo...Read more

Tags: Digital Marketing By Jessica Bubenheim, on 10 Apr 2019

Digital marketing for successful events

Organizationally your event seems to be on the right track? You have the location, the speakers, the website is online and ready to welcome your participants? All that's left to do is to invite attendees and get as much participation as possible. Her...Read more

Tags: Digital Marketing By Jessica Bubenheim, on 13 Mar 2019

Digital Marketing for Startups

In the world of startups technicalities tend to consume a large proportion of time and budget, leaving digital marketing to when it’s already too late. Objectives will hardly be achieved if a start-up is not able to communicate its message and value ...Read more

Tags: Digital Marketing By David Tomas, on 23 Jan 2019

Digital marketing for Generation Z or Centennials

Just when marketers thought we were beginning to understand the millennials, it’s now time to think about the next generation: generation Z or centennials.Read more

Tags: Digital Marketing, Online Sales, Strategy By Cyberclick Team, on 02 Jan 2019

SALE in digital marketing: prepare your strategy

One of the most powerful eras of the year for digital marketing is approaching: SALE! Are you ready?Read more

Tags: Digital Marketing By Laia Cardona, on 26 Dec 2018

What is a target market? 5 defining characteristics

A target market is an idea as old as marketing itself.Read more

Tags: Digital Marketing By Jessica Bubenheim, on 12 Dec 2018

What is Digital Storytelling?

Content is king, they say.  While that may be true, "content" is a technical term - soulless. What’s missing in today’s “digital content” is storytelling. Content on it’s own could mean a foto, a text, or even just a combination of words. Words alone...Read more

Tags: Performance Marketing, Digital Marketing By Laia Cardona, on 10 Oct 2018

PPC or Pay Per Click: How It Works, Advantages and Examples

PPC or pay per click is the advertising modality on which most online campaigns are based on, such as Google advertising. For advertisers, this model was a real revolution, since until then they had to "shoot blindly", investing their budgets into ca...Read more

Tags: Digital Marketing, Strategy By Jessica Bubenheim, on 05 Sep 2018

Who are the LOHAS target market segment?

The LOHAS (Lifestyle on Health and Sustainability) target market segment is becoming increasingly important. In almost all sectors the phenomenon of LOHAS is spreading. In order to fully maximize the potential for success that lies within this target...Read more