English Blog

English Blog

Numerical blog: the latest insights to digital marketing and online advertising.

Tags: Online Marketing & Digital Marketing, Native Advertising, Digital Advertising By Laia Cardona, on 02 Oct 2015

The numbers for programmatic advertising in Europe flourish

Programmatic advertising in Europe continues to be unstoppable, as revealed by the latest study on the impact of programmatic advertising in the European market developed by the agency IAB Europe. But what is programmatic advertising? Remember that t...Read more

Tags: Online Marketing & Digital Marketing, Digital Advertising By Laia Cardona, on 25 Sep 2015

Mobile Advertising: Europe doubles its investment

The growth of mobile marketing in the world is unstoppable. This is demonstrated by the latest global study on Mobile Marketing in 2014, developed and released by IAB Europe. According to the data from this latest report, Europe increased its revenue...Read more

Tags: Social Media & Social Ads, Digital Advertising By Berta Campos, on 21 Sep 2015

Instagram is pulled to the advertising pool

A few days ago we were totally surprised at the offices of Cyberclick: although many of us did not follow Zara on Instagram, we all had its branded content in the application. How was it possible? The answer, of course, was that Instagram has release...Read more

Tags: Online Marketing & Digital Marketing, Native Advertising, Digital Advertising By Laia Cardona, on 11 Aug 2015

Spain in the Top 10 in Europe in Digital Advertising

The way to understand the trade has dramatically changed in a pre-internet or traditional to the current company. In the same way it happened with advertising and why this change has much to do with the vast network of networks is an ideal place to s...Read more

Tags: Digital Advertising By Laia Cardona, on 30 Jul 2015

The best of mobile advertising campaigns in 2015

Increasingly, our smartphones are becoming inseparable companions of everyday life. Mobile advertising is one of the best ways to get (literally) into the pockets of our customers, but it is a crowded area where it is easy to be too invasive. Here ar...Read more