Google is integrating technologies such as machine learning or artificial intelligence (AI) in several of its advertising offerings. Google is looking to take the automation of ad campaigns to another level.Read more
Numerical blog: the latest insights to digital marketing and online advertising.
We’ve all heard of the marketing trend in video, which has been gaining prominence in digital marketing. The video marketing trend in past years has been simply phenomenal. To get an idea, let’s try something, a visualization. I’d like you to close y...Read more
The term ‘Design thinking’ can be coined a clever marketing buzzword. The concept is not particularly new- but it’s certainly hot, and definitely great clickbait. Today I’d like demonstrate how the concept of ‘design thinking’ relates to marketing at...Read more
Currently firms dedicate 36% of their marketing budget on content related strategies. 53% of firms plan to increase this expenditure within the next 12 months. These results from Content Marketing Institute UK show content marketing is worth your ti...Read more