English Blog

English Blog

Numerical blog: the latest insights to digital marketing and online advertising.

Tags: Cyberclick By Jessica Bubenheim, on 29 May 2019

Motivation in marketing

Is success and fun at work important to you? What motivates you to perform at your best? Money, recognition or perhaps flexible working hours? Do you find sense in your job? And is it important to you to know and share the employer's goals? It might ...Read more

Tags: Email Marketing By Laia Cardona, on 22 May 2019

Five recommendations for developing effective email marketing campaigns

Did you know that getting a new customer can cost up to seven times more than to keep one you already have? You have to devote part of your marketing resources to new consumers to your brand, but also part of the efforts have to focus on loyalty and ...Read more

Tags: Cyberclick, Happiest Company By Jessica Bubenheim, on 15 May 2019

Emotional data in digital marketing

"The most startling truth is that we do not even think our way to logical solutions. We feel our way to reason. Emotions are the substrate, the base layer of neural circuitry underpinning even rational deliberation. Emotions do not hinder decisions. ...Read more

Tags: Social Marketing, Social Media & Social Ads By Jessica Bubenheim, on 08 May 2019

What are we actually doing on social media?

Social media today, have become routine use in everyday life. Whether it's checking out Whatsapp notifications in the morning, using Instagram to upload a story at noon. The average person will spend more than five years of their lives using social m...Read more

Tags: Social Marketing, Social Media & Social Ads By Jessica Bubenheim, on 01 May 2019

7 steps to grow your accounts and make money with social media

Everyone is looking into the idea of making money with social media. Social media today carries a very active audience of the millennial and centennial generations that form diverse market segments. So where do the brands want to position themselves ...Read more

Tags: Strategy, Data Science By David Tomas, on 24 Apr 2019

What is a Customer Data Platform and its advantages in digital marketing?

Managing customer data is one of the biggest challenges we face in digital marketing. If you’re looking to effectively manage your customer data, a customer data platform may be the solution for you. This new technology for improving and optimizing w...Read more

Tags: Content Marketing, Digital Marketing By Jessica Bubenheim, on 17 Apr 2019

3 approaches to influence with content marketing

Whether in everyday life or in marketing, the power to influence is in demand. But what really influences people? The content marketing method has it's influence through aligning content to a specific buyer persona. This content - whether designed fo...Read more

Tags: Digital Marketing By Jessica Bubenheim, on 10 Apr 2019

Digital marketing for successful events

Organizationally your event seems to be on the right track? You have the location, the speakers, the website is online and ready to welcome your participants? All that's left to do is to invite attendees and get as much participation as possible. Her...Read more

Tags: SEO & SEM, Google By Marta Canadell, on 03 Apr 2019

14 ways to optimize your website with Google Analytics

An attractive, optimized and generally well-done website is indispensable in any marketing strategy. Driving traffic to your own website gives you full control over the process, and helps you move your users through the conversion funnel.Read more

Tags: Redes Sociales & Social Ads By Laia Cardona, on 27 Mar 2019

Social media marketing? Why, how, and what it's all about.

Social media is responsible for so many changes all over the globe from new ways of communicating to new ways for businesses to reach consumers to new ways of behaving and interacting. Social media, as many things, is full of constant changes. Social...Read more