Marketing Blog

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Marta Canadell

Data Analyst and Data Scientist. PhD en Matemáticas Aplicadas.

Author articles

Tags: ROI, Google By Marta Canadell, on 26 July 2017

Why You're Not Making the Most of Your AdWords Dollars

Business' - large and small - are no longer questioning the criticality of investing in the digital field, particularly SEM. Read more

Tags: Display, Online Marketing & Digital Marketing, SEO & SEM, Digital Advertising, Google By Marta Canadell, on 20 July 2017

5 hacks to boost your Quality Score

Aiming to improve your SEM results? If there’s one essential factor to optimise your account, it’s your Quality Score. This score is the one element that can save your site from ending up in the abandoned landscape of google’s page 2. Read more

Tags: SEO & SEM By Marta Canadell, on 27 March 2017

Google AdWords New Interface Is on the Way!

2017 comes bearing big news for all SEM experts: Google AdWords’ new interface. For marketers everywhere, this launch has the power to change our marketing strategies and search engine results for the better, so be ready for it! Keep reading to find ... Read more