Marketing Blog

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Marketing Blog

Cyberclick's marketing blog offers the latest insights into digital marketing and online advertising, with a focus on numerical data, insider knowledge, and emerging trends.

Posts by Jessica Bubenheim

Jessica ha cursado negocios internacionales en Warwick Business School y tiene especial interés por los emprendedores sociales.

International Business at Warwick Business School. Inspired by Social Entrepreneurs.

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Tags: Strategy By Jessica Bubenheim, on 15 November 2017

Marketing Managers & ‘Design Thinking’

The term ‘Design thinking’ can be coined a clever marketing buzzword. The concept is not particularly new- but it’s certainly hot, and definitely great clickbait. Today I’d like demonstrate how the concept of ‘design thinking’ relates to marketing at... Read more

Tags: Cyberclick, Happiest Company, Content Marketing By Jessica Bubenheim, on 25 October 2017

Marketing Dream Team: redefining success

We’re on the pursuit of happiness. Since the beginning of time, all that mankind really longs for is to chase their dreams and find happiness along the way. At Cyberclick, we’ve seen that these aspirations are not only possible in personal lives, ins... Read more

Tags: Inbound Marketing, Content Marketing, Facebook By Jessica Bubenheim, on 11 October 2017

Instant Articles: What do they mean for Facebook marketing

Facebook recently confirmed a new feature; a news subscription tool for news publications on Instant Articles platform. The Instant Articles platform has been on the rise since April 2016, when it was first launched for widespread use of all marketer... Read more

Tags: Online Marketing & Digital Marketing, Digital Marketing By Jessica Bubenheim, on 2 August 2017

Authenticity in Brand & Marketing 

Marketers on top of their game have learned to thrive in the age of VUCA. The age of volatility, uncertainty, complexity, and ambiguity prompts an increasingly competitive environment. Read more