English Blog

English Blog

Numerical blog: the latest insights to digital marketing and online advertising.

Tags: Digital Marketing By Jessica Bubenheim, on 15 Aug 2018

7 proven viral marketing techniques

Core to each viral technique is giving each user a clear incentive to share your marketing content quickly. We’re exploring how each technique has proven to be a fun way to for users to spread content virally. These proven viral marketing campaigns  ...Read more

Tags: Digital Marketing By Dany Ortiz, on 08 Aug 2018

How to start an effective digital marketing plan

A digital marketing plan is an essential map to achieve the objectives of your brand. It is, therefore, a tool with which all marketing teams have to work day by day. But just making a plan does not guarantee the results we seek.Read more

Tags: Digital Marketing By Chantal India, on 01 Aug 2018

Customer service with artificial intelligence (AI)

There’s been a lot of buzz around artificial intelligence in recent years and surely that’s not going to change any time soon. As technology evolves, we’re reaching new heights of artificial intelligence systems capable of more human customer interac...Read more

Tags: Google By Vera Sala, on 25 Jul 2018

How does Google Ads automate for you? 5 benefits

Google Ads (formerly known as AdWords) has been with us for many years and has always published frequent updates to improve its services. But in recent times, the improvements in machine learning have allowed Google to make a leap in terms of marketi...Read more

Tags: 2018, Google By Laia Cardona, on 18 Jul 2018

Google Ads in Digital Marketing

Google is integrating technologies such as machine learning or artificial intelligence (AI) in several of its advertising offerings. Google is looking to take the automation of ad campaigns to another level.Read more

Tags: Digital Marketing By Jessica Bubenheim, on 11 Jul 2018

Digital Marketing Locally

We plan our marketing campaigns based on our target audience. With digital marketing we often think big, world-wide-web, online, Google. International marketing seeks to build global branding aimed at a broad total population – this is used in certai...Read more

Tags: Video Marketing By Jessica Bubenheim, on 04 Jul 2018

Guide for B2C YouTube marketing

Digital marketing strategies are dependent on the business model you follow. The first thing you need to do before you start implementing  digital marketing campaigns is gain clarity in your customer segment. Whether you are targeting consumers or bu...Read more

Tags: Digital Marketing, Strategy By Lauren Pezzullo, on 27 Jun 2018

Where to Begin your Digital Marketing Strategy

No matter what kind of business you’re in, the majority of your customers in today’s world are going to find you online. And that’s why your approach to digital marketing--how you present yourself, as well as how you communicate and entice potential ...Read more

Tags: Twitter By Alba Fraile, on 07 Jun 2018

KPIs to measure Twitter ROI. Examples and Tools

If you are a digital marketer, you should be ready to answer this question: what is your Twitter ROI? There are many companies present on this network, whether more or less actively, but not all know how it contributes to their global marketing objec...Read more

Tags: App Marketing & Publicidad Móvil By David Tomas, on 06 Jun 2018

Mobile App Engagement

The engagement between mobile app and users does not depend just on first sight. Like in a marriage, this love needs to be maintained every day - or else, they will end up leaving you. Forgetting the importance of app engagement while planning your m...Read more