Marketing Blog

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Marketing Blog

Cyberclick's marketing blog offers the latest insights into digital marketing and online advertising, with a focus on numerical data, insider knowledge, and emerging trends.

Tags: Online Sales, HubSpot By Marina Sala, on 28 March 2024

Hubspot Sales Sequences: What They Are and How To Create Them

Sequences in HubSpot are a particularly interesting tool for any sales strategy, enabling the automation of specific actions to unfold at precise moments. Within these automated actions, you can find tasks ranging from sending HubSpot email marketing... Read more

Tags: Digital Advertising, Online Sales, Ecommerce By David Tomas, on 27 March 2024

Ansoff Matrix: What It Is and How It Works

The Ansoff Matrix is a sales and marketing strategy used to identify the most suitable path for expanding and growing a business based on the product (new or existing) to be marketed and the market (new or existing) in which it will be marketed. Read more

Tags: Online Sales By David Tomas, on 14 March 2024

Product-Led Sales: What They Are and Their Impact on Business Growth

Product-led sales is a sales approach where the product serves as the primary element for customer conversion and retention. In other words, sales and advertising techniques hold less weight compared to the product itself and its features when it com... Read more

Tags: Online Sales By Marina Avilés, on 13 February 2024

What Is an MRP System and How Does It Work?

MRP, which stands for material requirements planning, is a software that allows for the management of stocks based on the needs of the company and facilitates decision-making regarding the production and the distribution of products and services, as ... Read more

Tags: Online Sales By Oier Gil, on 26 December 2023

Top Digital Sales Trends for 2024

Are you aiming to enhance your online sales in 2024 and break away from the usual routine? At Cyberclick, we present the most potent and compelling digital sales trends to help you refine your strategy and connect with your target audience effortless... Read more

Tags: Online Sales By Laia Cardona, on 28 November 2023

20 Sales Strategies That Will Help You Sell More in the Short Term

A short-term sales strategy is one aimed at achieving immediate results, typically within a day to a month in the realm of marketing and sales. The actions taken by the sales team to sell in the short term (which we'll explore here) are specific acti... Read more

Tags: Online Sales By Oier Gil, on 16 November 2023

Mastering Outbound Marketing: A Guide to Sales Prospecting

Unlike inbound marketing, which relies on indirect methods to obtain customers, outbound marketing refers to the direct communication techniques that a company uses to generate leads. Read more

Tags: Online Sales By Tanit de Pouplana, on 8 November 2023

What Does SPIV Mean in Terms of Sales?

Many companies employ the SPIV program as a means to incentivize their sales and marketing teams. This strategy is primarily aimed at boosting sales. However, what exactly is SPIV in sales, and how does it work? Read more

Tags: Online Sales By David Tomas, on 3 November 2023

Get Keep Grow: How to Apply The Get Keep Grow Funnel

80% of new leads never translate into sales. But, companies that excel at lead nurturing generate 50% more SQLs (sales qualified leads) at a 33% lower cost. To get, keep, and grow customers it takes a holistic analysis of your product-market fit, cus... Read more

Tags: Online Sales By Marina Sala, on 18 September 2023

How to Turn Sales Objections into Opportunities

In the fast-paced world of digital marketing, businesses must be prepared to handle sales objections at any stage of the customer journey. In this article, we will discuss the importance of sales objections and effective strategies for overcoming the... Read more